Launch Event Communications
Design & Animation for Nissan UK Launch Event
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1: Animated 'Overview' Infographic
Client: Nissan (for The Why Agency)
To support Nissan's £3bn total investment announcement, two animated infographics were created to bring to life their key messaging. The 'overview' animation featured all three key messages, a 'car' specific animation was also produced, see below.
Some keyframes from the video above
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2: Animated 'Car' Infographic
This animation focussed on the EV announcement, that all three cars produced at Sunderland would go fully electric, and also, reflect the futuristic design concepts that had already been made public.
Some keyframes from the video above
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3: Logo Animation
As part of the project, Nissan's EV360 logo was given a design update with an animated treatment.
4: Static Infographics
Static print versions of the animated infographics containing additional information were also created.
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